IQOS ILUMA Prime Gold is a premium heated tobacco device made for modern lifestyles in Dubai and across the UAE. Its elegant gold finish and refined build give it a luxury look that suits users who want a sophisticated everyday device. The separate holder and pocket charger design adds convenience while keeping the system compact and portable.

It uses Smartcore Induction System™ blade-free heating, which heats compatible TEREA sticks from within instead of using a heating blade. That means no blade cleaning, less maintenance, and a smoother, more consistent experience. Auto Start helps the device begin heating quickly, while Pause Mode and FlexBattery features add more control and flexibility during use.

The touchscreen interface makes it easy to check session status and battery information at a glance, and the rechargeable system supports up to 20 sessions per full charge. With its premium gold design, portable format, and exclusive compatibility with  sticks, this model is a strong choice for users who want style, performance, and convenience.